DIGITAL AGENCY IN BORDEAUX · WINE, AEROSPACE & E-COMMERCE
Digital customer acquisition on a scale worthy of Bordeaux’s ambitions
Million Marketing supports estates, wine merchants, industrial players and e-commerce brands in the Bordeaux metropolitan area from Paris. Our founder leads SEA, SEO, AIO and Paid Social with a particular focus on two key issues for the region: campaign compliance in regulated sectors and export performance.
Private consultation →See our case studies →
THE BORDEAUX MARKET
Bordeaux, where great wines, cutting-edge industry and online commerce meet
The Bordeaux metropolitan area has more than 850,000 inhabitants and an economy that combines a world-renowned wine industry, a major aeronautics and space hub, and national e-commerce players. Three worlds with different codes, yet sharing the same need: to sell online, in France and internationally.
Wine, a global industry undergoing profound change
The Bordeaux vineyard covers around 86,000 hectares in 2025, compared with more than 120,000 in 2007, according to interprofessional figures. With some sixty appellations and exports of around €2.1 billion over a year, the industry must defend its historic markets while winning over new consumers. Digital is playing an ever-greater role: direct-to-consumer sales, wine tourism, export distribution, under a major constraint: the Loi Évin, which strictly regulates alcohol advertising.
Aeronautics, space and defence
In Mérignac, Dassault Aviation handles the final assembly of the Rafale and Falcon; ArianeGroup is based in Saint-Médard-en-Jalles. With around 40,000 direct jobs in Nouvelle-Aquitaine, the sector supports a dense network of subcontractors and mid-sized industrial firms, whose growth depends on recruitment, exports and winning over demanding prime contractors.
An e-commerce and services hub
Bordeaux is also home to Cdiscount’s headquarters, one of France’s major online retail players, as well as a vibrant start-up ecosystem. For brands in the metropolitan area, the challenge is to compete with national chains: flawless product feeds, Google Shopping, well-controlled Performance Max, and reliable ROAS measurement.
Ready to move forward?
Describe your project in two minutes: the founder will get back to you with a first analysis.
Private consultation →OUR LEVERS FOR BORDEAUX
The levers of profitable growth in Bordeaux
Priorities for Bordeaux-based estates, manufacturers and e-commerce businesses

Compliant, high-performing SEA
Google Ads campaigns designed to comply with the Loi Évin and platform rules on alcohol, without sacrificing performance.
Discover our SEA →
SEO and AIO for export
Multilingual content, product pages and structured data to be visible to buyers and to AI alike, in France and in your export markets.
Discover our AIO offer →
E-commerce, Shopping and CRO
Optimised product feeds, margin-led Performance Max management, and a streamlined purchase journey to increase your store’s ROAS.
Discover our Web & CRO offer →CASE STUDIES
Results in regulated sectors and in e-commerce
SEA strategy and regulatory compliance
- Engagement
- Led by our founder during his career
- Key result
- 100% regulatory compliance · −20% budget waste
Performance Max and Smart Bidding at scale
- Engagement
- Led by our founder during his career
- Key result
- Significant ROAS increase
Seasonal agility and mobile-first performance
- Lever
- Search & mobile
- Key result
- Profitability per booking up

WHY US
Why choose Million Marketing to drive your growth in Bordeaux?
- Expertise in regulated sectorsWe manage accounts subject to strict advertising constraints, such as alcohol, with controlled ad compliance.
- A single senior point of contactYour accounts are managed directly by the founder, supported by independent experts chosen for each engagement.
- An export-driven perspectiveMulti-country, multilingual campaigns with unified budget management.
- Support from ParisRegular check-ins via video call and on-site meetings when the project warrants it.
Frequently asked questions about our digital agency in Bordeaux
Do you have an agency in Bordeaux?
No, we operate from Paris. Our founder supports Bordeaux-based companies remotely, with regular review meetings and in-person visits when the stakes require it.
Can you run Google Ads for wine?
Yes, within a specific framework. The Loi Évin governs ad content, and Google applies its own rules depending on the country. We build compliant campaigns focused on origin, appellation and product characteristics, with rigorous monitoring of disapproved ads.
How do you grow export sales for an estate or a brand?
By treating each market as a project in its own right. Local-language keyword research, separate campaigns by country, tailored pages and compliance with local alcohol regulations: that’s the foundation for profitable international acquisition.
How can you improve the ROAS of an e-commerce site?
By combining feed quality, campaign structure and CRO. We optimise product titles and attributes, segment Performance Max by margin, and work on product pages and the checkout funnel to convert more of your existing traffic.
SOURCES
Figures from public sources, with the year of the data. Last checked: October 2026.
- INSEE — Bordeaux Métropole, full report
- Bordeaux Métropole — The 28 municipalities
- Cavistes & Co — Bordeaux drops below 80,000 ha and diversifies its offering
- Imprimatur — Exports faltering: Bordeaux wine caught up in the global decline in consumption
- Dassault Aviation — The Mérignac site
- Invest in Bordeaux — Aeronautics, defence, newspace in Gironde: what’s new?
- Aquitaine Online — Aeronautics industry in Nouvelle-Aquitaine
- Business directory — Cdiscount, Bordeaux headquarters
LET’S TAKE ACTION
Let’s talk about your goals in Bordeaux
Campaign audit, entering an export market or rebooting your e-commerce: choose the format that fits your timeline.
01
Strategic Micro-Consulting (1h)
One hour with the founder to identify your growth opportunities and prioritise your most profitable levers.
Or call us on 01 89 86 41 09 (Mon–Fri).
02
Campaign management (Retainer)
Describe your goals, current levers and timeline: the founder reviews every request personally and comes back to you with the next steps.
